Bhawna Tak

BT

Work

About

Resume

Hi, I’m Bhawna.

Strategic Product Designer

Driven by strategy.

Shaped by research.

10+ years in product design, research & engineering.

Currently designing for

HP – shaping design & strategy

across hardware & enterprise experiences.

More about me

  • Research-led Strategy

  • ✦

  • Enterprise UX

  • ✦

  • HMI & Embedded UI

  • ✦

  • Design Systems

  • ✦

  • Service Design

  • ✦

  • Behavioural Research

  • ✦

  • Systems Thinking

  • ✦

  • AI-enabled Design

  • ✦

PeopleBehaviour, needs and context
SystemsWorkflows, operations and constraints
BusinessOpportunity, value and priorities
TechnologyCapabilities, feasibility and possibilities
People01
Behaviour
Needs
Context
Systems02
Workflows
Operations
Constraints
Business03
Opportunity
Value
Priorities
Technology04
Capabilities
Possibilities
Feasibility
SYNTHESISClarityFinding the pattern across multiple perspectives
OUTCOMEShared directionFrom evidence to action
Made actionable through storytelling

About me

I’m drawn to the questions that connect the dots.

Engineering and QA taught me how things work, and where they break. Design taught me who they’re for. A Master’s in Strategic Design Management at NID taught me what they’re worth to the business.

Together, they shaped me into a designer and a strategic partner to product teams: questioning assumptions, finding room for innovation and shaping products that scale. At Accenture, WongDoody, ServiceNow and HP, I’ve worked alongside product, engineering and research to turn people’s needs, technical possibilities and business goals into one shared direction.

Beyond work, I taught design thinking and mentored students through WES Foundation and FFE, and chaired the student track at India HCI 2024. Off the clock, you’ll find me writing poetry, on a long walk, working out or cooking something good.

Read the longer story

Projects

Projects built on strategy, finished with craft.

ENTERPRISE PRODUCT · SCANNING WORKFLOW

SCAN

+

Turning repetitive scanning into one unified workflow

One scan could now support multiple destinations without forcing users to repeat the process.

PRODUCT DESIGN

WORKFLOW STRATEGY

Confidential

→

INDIAN RAILWAYS · LOCAL CRAFTS

ONE STATION

ONE PRODUCT

Turning Gujarat's craft diversity into a station-ready product strategy

Research with 172 products and 50+ passengers and vendors revealed what could realistically work at Ahmedabad Station, shaping product strategy and brand interactions.

RESEARCH STRATEGY

SYSTEMS THINKING

View case study

→

Recognition and signals

Where the work has been recognised: inside the company, by external juries and in the wider design community.

01Product leadership

Setting product direction across teams, and getting leadership and engineering behind it.

Scan+ patterns shipped in Intent-FirstAdopted into HP's Intent-First experience, with leadership-level recognition.
AI concept, chosen #1 of 15Selected first among fifteen ideas in HP's internal innovation programme.
Design Thinking Workshop for firmware partnersLed customer-centred problem framing with 22 firmware engineers.
Most Valuable Player, WongDoodyNamed the most valuable player on the offshore studio team (2020).
Accenture awards, two teamsTeam Collaborator Award, QA team (2017) · Best Team Award, test data analysis team (2016).
02External recognition
CII Young Designer Top 6 · India HCI Game Design · Lift-Off Sessions 2021
03Community and mentoring
India HCI 2024 · FFE–HP Star Mentor · WES Foundation

Connect

Have a complex product problem worth untangling?

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© Bhawna Tak · Strategic Product Designer

Bengaluru, India

2026